Data Speaks Louder Than Words.
Menlo Club Quarterly Launch
Read more about the 3-year journey I managed in launching an entirely new subscription business for a men’s apparel brand to combat churn, drop CAC, and increase AOV.
Netflix Has A Shop!? Campaign
Read more about launching our biggest brand campaign ever during BFCM to grow awareness of the store as well as drive sales during the most important retail holiday of the year.
Plant-based Rebrand for Veestro
Read more about my overhaul of the Veestro brand from a niche vegan brand to the #1 plant-based meal delivery service with an aim to reach new audiences, drop CAC, and maintain LTV.
